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  People are talking about you. Are you listening?

Whether you're an individual, a small business, or a corporation, you can rest assured that someone—somewhere—is talking about you. Browse through the services below to learn more about how I can help you build your business through social media.

Social Media Consulting and Training: Raleigh, NC

You deserve stellar service on a small biz budget. I'm here to deliver.

Below are some of the services my small business clients ask for most often. Cycle through the menus for pricing, availability an instructions on how to place an order.

Social Media Profile Development and Branding Services

Create your profile and brand your content the right way.

Whether you're an individual or a small business, you deserve a social media presence like the "big dogs."

Basic Facebook Page Development: $200

I will help your company create or re-design your Facebook Fan Page to enhance your brand in as little as three business days. This includes creating your fan page, adding the content your customers need to contact you, adding your company logo, and setting up your existing content.


Extended Facebook Page Development: $500

Ideal for larger or more popular brands and businesses, the Extended Facebook package adds a custom landing page to your Facebook page to improve your conversions in a pay-per-click ad campaign. Facebook users who are not fans will be directed to a branded tab that will encourage those users to join your page.


Twitter Profile Setup: $100

The first part of a great Twitter profile starts with a great username. I will help you choose the username that's right for you (or use a name you have already registered) and develop a profile that matches your brand's colors, logo, and background graphics. This service can be turned around in as few as three business days.


YouTube Channel Development: $350

Do you have a video collection you'd like to share with the world? Start with a YouTube channel! I will create a customized YouTube channel for your business (with a great username) to help you share your message. I will upload up to five videos (and provide you with instructions on how to upload more) and tag your videos with the keywords that will help your customers find them. Imagine what you can do with a fully-branded video outlet!


Basic Blog Setup: $200

Ideal for the beginning or casual blogger, I will set up your blog on Posterous or Tumblr, help you choose a "theme" to customize the look and feel of your blog, and provide training on how to use the services.


Advanced Blog Setup: $800

Posterous and Tumblr not advanced enough for your needs? Let me introduce you to the next step: Wordpress, Moveable Type, Joomla, or Drupal. Each of these advanced blogging platforms have a unique set of strengths and weaknesses. Get in touch with me to learn more about each platform.


The Complete Package (Basic): $750

There is no such thing as "dipping a toe" into the Social Media pool. If you don't jump in and secure all of your brand's profiles—even if you're not ready to use them right away—an unsavory web user might just get them first. Take advantage of our complete basic package to secure all of your important usernames and set up your Facebook, Twitter, and YouTube profiles—along with a basic blog—and save $100.


The Complete Package (Premiere): $1500

For the business that wants to excel in social media, the Premiere package not only involves securing your brand's online identity, but optimizing your profiles for a heavy campaign. Set up your Facebook Fan Page with a custom landing page, optimize your Twitter profile for search, and set up a custom blog on one of the four platforms in the advanced blog services and save $250.


Ning Social Network Setup

Have a special need for a custom-built user community? Consider Ning as a platform. Contact me today using the form to the right for a free consultation.

Personal Social Media Coaching

Social media can be overwhelming. Let me help you through the learning curve.


Whether you're a social media "newbie" or a seasoned veteran, you sometimes find yourself stuck. Learn to use Facebook, Twitter, YouTube, and Blogging to connect with your potential customers and enhance your business. My personal coaching rate is $125 an hour for any of the services, or build a custom 2-hour session for only $225. Select a Service

Group Social Media Training Sessions

Affordable training in a laid-back setting.

All sessions are currently closed. New sessions begin on October 27. Please check back for details.

New Training Courses and Special Events (UPDATED)

Get yourself beyond the basics. Become a social media master with THE Social Media Mastery Course.

You’ve been to training sessions, you’ve seen the presentations. Now you want to get started using social media and you have more questions than you started with. The Social Media Mastery course was designed with you in mind. An intensive 10-week workshop takes you beyond the basics and gives you the skills you need to build your business with social media.

Register before October 26: $349
Register on or after October 26: $399

Social Media Training Programs for Facebook, Twitter, YouTube, LinkedIn and more   Advanced strategy, implementation, and consulting for social media

On-site, in the office, or over coffee.

Social Media Training for Business

Social Media for Business Overview
Join me for a two-hour introduction to the world of social media and how it applies to your business. You'll learn about the array of tools that are available for engaging with your customers, how to use those tools to build a following, and how to make that following boost your bottom line.

Intensive Social Media for Business
For those who already understand the tools and want to learn how to use social media to improve customer service, build a presense, and drive sales through engagement, the Intensive Business course teaches you the steps beyond basics (and how to do them without wasting your time).

Social Media Training for Individuals

Personal Branding and You
When someone searches the web for you, who do they find? How does that "you" differ from the real you? If you can't answer that question (or you don't like the answer to that question), learn how to build your brand online through social media.

Social Media Tools: Advanced Training

Learn advanced tips on how to make the most of individual social media tools. Manage your social presence on the web, from your desktop, and from your mobile phone. Advanced training available for:

  • Twitter
  • Facebook
  • YouTube
  • Blogging

For rates and availability, please get in touch using the form to the right, via email at rob@connectiveinsights.com, or by phone at 336.624.0187.

 

When a training session just isn't enough.

Social Media Strategy for Brands

You may have an existing marketing strategy (if not, you need to develop a marketing plan before you even consider hiring a social media strategist!), but you may be neglecting a huge area of your plan: social media. You know there's more to it than setting up a profile. I'll help you develop a strategy that works with and strengthens your existing marketing efforts.

Social Media Policy for Businesses

Depending on your industry and your company's culture, a social media policy may be strongly advised or even required by law. Even if you don't "need" one, you need a policy.

Social Media Consulting

Whether for a single project or on a retainer, clients appreciate having me on hand.

 

About Rob Laughter

I'm a young guy, just out of college. That puts me in the "early adopter" category for social media. Think about it. I was the one of the first few hundred thousand users of Facebook. I've been using MySpace since it was a baby. I shared videos on YouTube when it was a beta service. Now I've grown up, and so have the tools.

I've cut my teeth in "old school" community management (read: bulletin boards), SEO, and web programming and design. Now, I'm rocking social media.

In my personal life, I'm a proud Wake Forest University alumnus ('09), a guitar player, an archery instructor, a technophile, a photographer, a magician, a filmmaker, and a lover.

 
 

Let's connect! Find me on these services.

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Ask a question, critique an article, or just drop a line to chat—fill out this form and your info will be emailed directly to me!

You can also reach me by phone at 336.624.0187 or byt email at rob@connectiveinsights.com.

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Rob Laughter   Rob Laughter
Social Media and Marketing Consultant

Alma Mater: Wake Forest University '09
Degree: B.A., Communications
Relevant Course Work: Communication science, marketing, psychology and persuasion, sociology, entrepreneurship

Awards and Recognitions:
2009 Excellence in Entrepreneurship Award for Technology
The Wake Forest Center for Entrepreneurship and the Entrepreneurship Society

 
 
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